One of the biggest problems any online business owner has is how to connect effectively with an audience that is located around the world. The simple answer to that is to start using Webinars or Google Hangouts for your business.
Webinars provide any business owner with some great advantages:
1. You can get your business in front of more people at any one time.
2. Webinars can be recorded and viewed multiple times.
3. You can email your webinar links to your list.
4. Webinars help to reduce the span of time zone gaps.
5. Webinars can be recorded at any time.
6. You don’t necessarily have to have a live audience for your webinar.
7. Guests must register to join your webinar and this helps create a targeted list.
Webinars also help reduce the time and need of having to travel to different locations for business meetings and conferences. You don’t even have to negotiate busy traffic to connect with a satellite office. Instead you can fire up your webinar software and hold a quick meeting.
Another great use for webinars is when it comes to hiring and training your staff members. Today hiring virtual workers is a popular trend. Many of these workers will reside in a different location and time zone from you. You can easily create training videos inside your webinar software for them to use.
While you may prefer to train while they are in attendance. You can record the session so that they can refer to it as needed. This reduces the time they have to wait to get any questions answered.
As you can see there are many uses of webinars, not just as a replacement for the traditional slide show presentation. Webinar software provides you with access to a private room. This is perfect for anyone who offers any type of coaching or consultation service. All activity is private and does not even have to be recorded. This also allows coaches to provide services to people who live outside their local area. It is not unusual for a coach to have clients in Australia or Europe, with them being based in the United States.
Webinars are a great way for any business owner to expand their market reach and target new customers and clients. The ability to record webinars means that your audience has repeated access to it whenever the need arises.
Haven’t started using webinars yet? Maybe now you can see how powerful their reach can be.